01
The Brief
Understanding before answering.
Stakeholders, audiences, competitors and analytics — a deep listen that becomes a positioning brief every later decision answers to.
Social Media · Dubai
Worth following, not just watching.
Calendars you can actually keep, not feeds you have to apologise for three weeks in.
DAO Marketing manages social media for brands across Dubai and the UAE — content strategy, community management, short-form video and paid social, all built around a single brand voice instead of whatever's trending that week.
Deliverables
Content strategy, community management, short-form video, paid social
Platforms
Instagram, TikTok, LinkedIn, Facebook
Cadence
Ongoing monthly retainer
Investment
AED 8,000 – 25,000 / month
What's included
A calendar, a camera, and a reason to keep watching.
Content & strategy
A content pillar structure and calendar built around what the brand actually has to say, not filler.
Community management
Comments and DMs answered by someone who knows the brand, not a script.
Short-form video
Shot, edited and hooked for retention, not just posted and hoped for.
Paid social
Boosted and campaign spend layered on top of organic, so the best content gets in front of more than just existing followers.
How we work
04 Phases
From brief to lift-off.
Four overlapping phases — discovery flows into design, design into build, and build into the work that lifts the number. No silos, no relay-race handoffs.
02
The Craft
Strategy, brand and product in lockstep.
Identity, narrative and interface designed in parallel — one team, one direction, no handoffs that lose the thread.
03
The Build
Engineering that holds up at scale.
Next.js, Shopify, headless commerce and bespoke stacks — production-ready code, content models that flex, infrastructure that ships.
04
The Lift
Launch, measure, then move the number.
Launch is the start of the work. Conversion testing, paid media, lifecycle and SEO compound the line that matters.
Selected work · Dubai
Latest cases
Sama Al Tariq
Concept Interiors
FAQ
Common questions
Retainers typically run AED 8,000–25,000 a month depending on posting frequency, how much original video is produced, and whether paid social is included.
Instagram, TikTok, LinkedIn and Facebook, chosen based on where the brand's actual audience spends time — not every platform for the sake of it.
Included. We shoot and edit short-form video and stills as part of the retainer, so the calendar never runs on stock footage.
Frequency is set in the strategy phase around what's sustainable and what the platform actually rewards — usually 4–6 posts a week across the core channels, not a number picked to look busy.
Reach and engagement tell you if the content lands; followers, saves, and — for brands running paid social alongside it — leads and conversions tell you if it is worth the spend. We report on both.
Testimonials
Their words, not ours.
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno