01
The Brief
Understanding before answering.
Stakeholders, audiences, competitors and analytics — a deep listen that becomes a positioning brief every later decision answers to.
AI Citation · GEO · Dubai
Be the answer, not just a link it skips.
When someone asks ChatGPT or Perplexity for the best agency in Dubai, the answer is built from a handful of sources. We make sure a brand is structured to be one of them.
DAO Marketing builds AI search visibility for brands in Dubai and the UAE — structured content, entity clarity and technical setup (llms.txt, schema markup) built specifically for how answer engines read and cite a site, not just how Google crawls it.
Deliverables
GEO-ready content structure, entity & schema markup, llms.txt setup, citation monitoring
Covers
ChatGPT, Perplexity, Google AI Overviews, Gemini
Timeline
2–4 weeks initial setup
Investment
AED 10,000 – 25,000
What's included
Built for how AI actually reads a site.
GEO content structure
Answer-shaped openings and clear facts blocks — the format answer engines lift into their responses.
Entity & schema
Structured data that tells AI systems exactly who the brand is, not left to infer it.
AI crawler access
llms.txt and crawler permissions configured so AI systems can actually read and cite the site.
Citation monitoring
A running check across the major assistants — since there is no analytics dashboard for this yet.
How we work
04 Phases
From brief to lift-off.
Four overlapping phases — discovery flows into design, design into build, and build into the work that lifts the number. No silos, no relay-race handoffs.
02
The Craft
Strategy, brand and product in lockstep.
Identity, narrative and interface designed in parallel — one team, one direction, no handoffs that lose the thread.
03
The Build
Engineering that holds up at scale.
Next.js, Shopify, headless commerce and bespoke stacks — production-ready code, content models that flex, infrastructure that ships.
04
The Lift
Launch, measure, then move the number.
Launch is the start of the work. Conversion testing, paid media, lifecycle and SEO compound the line that matters.
Selected work · Dubai
Latest cases
Sama Al Tariq
Concept Interiors
FAQ
Common questions
Generative engine optimisation — making a site structured and factual enough that AI assistants like ChatGPT, Perplexity and Google AI Overviews quote it directly in their answers, instead of only ranking it in a list of blue links.
Traditional SEO competes on backlinks and domain authority. AI answer engines weigh clear, well-structured facts more heavily — which means a newer site can compete here in a way it can't yet for a 20-year-old competitor's Google rankings.
Initial setup — llms.txt, structured data, content restructuring — typically runs AED 10,000–25,000, then folds into ongoing SEO/content work.
There is no equivalent of Google Search Console for AI answers yet, so we run a manual monthly check — a fixed set of prompts across ChatGPT, Perplexity and Gemini — and track whether the brand gets mentioned or cited.
Early enough that most competitors haven't done it, which is exactly why it's worth claiming now rather than waiting until everyone else has.
Testimonials
Their words, not ours.
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
DAO Marketing Management understands our brand DNA and turns it into authentic, premium storytelling.
Leontine
The team turns complex briefings into creative, customer-focused solutions every time.
Jurgen
Thanks to their work we have a site that reflects exactly where our company is headed.
Robbert
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno
Solution-oriented, exactly what you want as a client — a genuinely great collaboration.
Bert
Compliments on the redesign — only positive feedback, and it converts far better.
Rick
Creative, energetic and bold. They connected our goals to the right audiences.
Jenno